Can there be an app for that?
Now is a great time to get involved in iPhone applications. The iPhone has proven itself to be a very popular and very capable device, with a reported 2200 devices sold per day on average by O2. The first generation iPhone was released in November 2007. The current 3rd generation iPhone, dubbed the 3GS, can record video, has built-in voice control, a compass, GPS, Bluetooth, WiFi as well as 3G data services.
With Vodafone and Orange now also selling the iPhone on their networks, the market for iPhone apps has grown significantly, with reports suggesting Vodafone sold more than 30,000 iPhones on the first day it was available.
This document (written whilst O2 were exclusive carriers of the iPhone in the UK) describes how to get your own iPhone application “app” created and make it available to the public. We examine Apple’s infrastructure supporting third-party custom apps, as well as how such apps are monetised.
Click here to read our White Paper: Can there be an app for that?
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