Take a Tour: Field Mapping

No more copy & paste
If a product hasn’t been sold on Amazon
previously, you will need to specify as
much information as possible about your
product so that Amazon can efficiently
categorise your item.
To make this process less taxing, we
have developed Field Mapping.
What is it?
With field mapping, you can pull data from your product attributes within Magento onto any of the possible product information fields Amazon can handle.
Advantages over Manual Data Entry
The key advantage this has (beyond an initial setup time saving) is that when products are saved within Magento, the module resubmits the product information. Any changes to product information will be instantly carried over to Amazon provided the fields have been mapped.
For example, BonsaiRings.com (fictitious example) has been contacted by their Ruby rings supplier. They have just changed their manufacturer and as a result the rings are now stainless steel instead of alu-steel composite. BonsaiRings has field mapped the Metal attribute on their products, and therefore as soon as they change the metal type on their website a request is sent to Amazon to update this information automatically.
Why is it optional?
We realise that some merchants may wish to approach their Amazon listings in a different tone of conversation than they do on their own website. For this reason, we have allowed our solution to be as flexible as possible.
